Table of Contents
- Leverage the Summer Market Surge for Maximum Profit
- Trends We’re Seeing
- Median Regional Home Prices
- National Average Mortgage Interest Rates
- Enjoy Your Summer – Partner With a Transaction Coordinator
Welcome to AgentUp’s July 2025 Newsletter. This month, we’re looking at sales trends and sharing tips on how to use the summer season to grow your real estate business.
AgentUp Podcast
Listen to a summary of the July 2025 Real Estate Update on the AgentUp Podcast.
If you prefer to read rather than listen to the podcast, let’s take a look at a real estate update for July and how to leverage the summer market surge.
Let’s get to it!
☀️Leverage the Summer Market Surge for Maximum Profit
The summer market is heating up, presenting a hot opportunity for real estate agents to maximize profits.
With good weather and the approaching fall school year, sales are brisk. Leverage the summer buzz to attract buyers by capitalizing on the season’s momentum:
- Optimize Open Houses: Host themed events with cool refreshments to draw crowds
- Stage for Summer: Light, airy decor and outdoor spaces highlight seasonal living, appealing to families and vacation buyers
- Price Strategically: Carefully analyze local comps to avoid overpricing that stalls sales in a fast market
- Leverage Digital Tools: Utilize virtual staging, expert photo editing, and interactive virtual tours to entice buyers
- Effortless Coordination: Partner with a reliable transaction coordinator to free you to focus on client relationships
By implementing these tips, agents can capitalize on the summer surge and turn up the heat for their business!
📈Trends We’re Seeing – July
As we enter the second half of 2025, here’s what economists and industry leaders are forecasting for July and the months ahead:
- Mortgage Rates: The average 30-year fixed rate is expected to stay in the high-6% range for the rest of the year
- Home Prices: Zillow’s recently updated pricing forecast predicts a 0.7% decline in home prices for the remainder of 2025
- Inventory: The national average is 4.4 months of home inventory, the highest since 2019, before the COVID-19 pandemic
Please note that these trends reflect national averages. Conditions in your local market could vary.
Median Regional Home Prices
As of July 1, 2025 (Zillow)
| City | Median Home Price | Increase / Decrease |
| New York | $796,500 | Up 3.4% from the previous year |
| Chicago | $315,100 | Up 1.6% from the previous year |
| San Diego | $1,021,300 | Down 1.2% from the previous year |
| Seattle | $886,700 | Up 0.1% from the previous year |
| Austin | $528,500 | Down 6.1% from the previous year |
| Denver | $558,700 | Down 3.6% from the previous year |
| Atlanta | $402,000 | Down 1.4% from the previous year |
National Average Mortgage Interest Rates
As of July 1, 2025 (BankRate)
| Mortgage | Current Rate | Last Month |
| 30-year Fixed | 6.76% | 6.80% |
| 20-year Fixed | 6.50% | 6.56% |
| 15-year Fixed | 5.96% | 6.09% |
| 30-year Jumbo | 6.86% | 6.81% |
📊Fact of the Month – July
Currently, there are 3.55 million real estate agents and over 106,000 brokerages across the United States.
Are You in a Buyer’s Market?
Metro-areas currently seeing a buyer’s market:
- Atlanta, GA
- Austin, TX
- Tampa, FL
- Phoenix, AZ
- Dallas, TX
💡Tip of the Month: Take Advantage of Summer Networking to Capitalize on Social Events
Summer is prime time for real estate agents to boost networking through BBQs, sports events, golf outings, and casual gatherings, capitalizing on the season’s social vibe.
With more people mixing and mingling outdoors, these settings offer natural platforms to connect with clients, prospects, and peers.
Plan strategic follow-ups, keep business cards in stock, and capitalize on the summer’s energy for long-term success.
So, go ahead and get out there and grow your business!
🤝Enjoy Your Summer – Partner With a Transaction Coordinator
Do you want to golf more, hang out at the beach, or by the pool, but don’t have the time?
Reclaim your summer by partnering with a transaction coordinator. Having a TC manage your transactions can save you up to 20 hours per sale.
We have a team of highly trained, US-based transaction coordinators available at competitive prices:
- Transaction Coordination – from $349 per month
- Listing Coordination – from $200 per listing
Want to learn more? Call and talk to an AgentUp TC at (888) 982-4368 or schedule a TC consultation.
We hope this real estate update provided you with some insights into the market for July. Before you go, you may also want to check out the following related resources:
